The Beginning of TABASQUISHY®
TABASQUISHY® offers soft, squeezable stress-relief toys designed to bring fun and relaxation since 2018.
Born from a mother’s passion for crafting with her 8-year-old child.
Together, we cherish the joy of creating and want to share that happiness with everyone.
TABASQUISHY® BRAND STORY
Our Philosophy 🧸
At TABASQUISHY®, we believe every feeling deserves a soft landing.
Whether you’re anxious, tired, excited, or just bored—we’re here to help you squish it out.
Our squishies are more than toys. They’re tiny rituals of healing, designed to bring calm, joy, and self-expression into your daily life.
What We Stand For 💫
TABASQUISHY® is built on the idea that: ✨ It’s okay not to be perfect. What matters is being real.
Each of our pieces is handcrafted and uniquely imperfect—just like people. We embrace that individuality and encourage our community to do the same.
We’re not just about play. We’re about acknowledging emotions, expressing personality, and making space for softness in a hard world.
What We Offer You 🌿
To our users, TABASQUISHY® is:
l A pocket-sized stress relief that’s always there when you need it
l A symbol of your unique vibe—cute, creative, or a little chaotic
l A moment of comfort and calm in the middle of a loud day
Our mission is to help you slow down, reconnect with yourself, and feel a little better—one squish at a time.
Beyond the Squish – Our Social Commitment 🌿
We’re inspired by the real people who use our toys every day—especially those with ADHD, anxiety, or sensory sensitivities.
That’s why we actively support ADHD communities, child wellness groups, and environmental initiatives (like planting trees and reducing ocean-bound plastic with every order).
We’re here to remind the world:
You don’t need to be fixed. You just need a squishy.
Brand Slogan: SOFT TO TOUCH, STRONG AT HEART ✨
Our Story 👩💻
TABASQUISHY® began in 2018 from the simple joy of a mother crafting with her 8-year-old child at home.
What started as a playful DIY moment grew into a shared dream—joined by a small group of grassroots moms from backgrounds in electronics, fashion, and e-commerce.
Together, we blended creativity with care, building a brand rooted in softness, resilience, and joy. From kitchen table experiments to squishies loved in over 30 countries, we’ve stayed true to one mission:
To bring comfort, calm, and a little everyday magic to people everywhere.